My Marketing Trends Kelly Kressner, Marketing Specialist New research from Fiserv has found that 2 million more US households have adopted online banking and bill payment compared to last year. What an incredible shift! With so many consumers relying on online products and services to help manage their hectic lives, is your institution keeping up? It’s important that your website be the virtual branch members can turn to for the financial solutions that fit their needs. How is your financial …