Getting Members Excited About Your Brand

My Marketing Trends Kelly Kressner, Marketing Specialist Like many marketing and advertising professionals, I am a huge fan of the AMC drama, Mad Men. For those of you who don’t follow the show, it takes place at the fictional Sterling Cooper advertising agency in the 1960’s. To kick off Season 3, show sponsor Eight O’Clock coffee is using a 21st century marketing twist for this 60’s drama complete with an avatar-making site, MadMenYourself.com, an online trivia game and e-cards. At …