Brand Buzz Rankings Tells Tales of Change

Who is tops in “brand buzz” and what’s missing? In a sound byte on MSNBC, I noticed a report by a consulting and research firm that claims to have an index that shows “buzz rankings.” So I had to click through to the 2010 Annual BrandIndex Buzz Rankings by YouGov.com! The highest Buzz Rankings for 2010, according to the BrandIndex: 1.Subway 2.History Channel 3.Ford 4.Lowe’s 5.Google Interesting that Ford had not appeared on the list of the top 50 brands …